DAS AUDIO strengthens its international growth with DAS AUDIO France

DAS AUDIO strengthens its international growth with DAS AUDIO France under the leadership of Thibaud Mezard

DAS AUDIO continues to advance its global growth strategy with the creation of DAS AUDIO France, a new subsidiary from which the company’s operations in the French market will be developed and its presence in key territories across the African continent will be reinforced. This opening represents a strategic step to strengthen proximity to industry professionals and consolidate the distribution and support network in both markets.

Thibaud Mezard will lead this project as General Manager. His appointment is backed by more than two decades of experience in the professional audio sector, with a technical-commercial profile focused on business development, project support and direct relationships with integrators, rental companies and consultants.

Mezard has maintained a close relationship with the brand for several years and possesses in-depth knowledge of its solutions and way of working. His experience in project analysis and development, together with his market insight and his approach based on customer proximity, technical support and long-term relationship building, have been decisive in entrusting him with the responsibility of leading this new phase.

The establishment of DAS AUDIO France will enable the company to offer closer and more agile support to the professional channel, strengthen its presence in the integration and rental markets and provide renewed momentum to the most recent solutions in its catalogue within the European environment.

“Thibaud knows our brand and the market thoroughly, and we are convinced that his potential, together with that of DAS AUDIO, will be key to the work we will develop in France and Africa”, states Manolo Peris, CEO of DAS AUDIO.

For his part, Thibaud Mezard adds: “It is a great honour to take on this challenge and contribute to the development of DAS AUDIO in such important markets as France and Africa, particularly North Africa, where I have also developed part of my professional career. I approach this new stage with the goal of being close to industry professionals, adding value to every project and continuing to build the brand over the long term”.

With the creation of this new subsidiary, DAS AUDIO strengthens its international structure and continues bringing its technology and team closer to strategic markets, consolidating its global positioning and its commitment to the professional channel.